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| Travel Marketing, Tourism Economics and the Airline Product This book provides a comprehensive introduction to travel marketing, tourism economics and the airline product. At the same time, it provides an overview on the political, socio-economic, environmental and technological impacts of tourism and its related https://subjectfinder.com/category/tourism/Travel-Marketing-Tourism-Economics-and-the-Airline-Product.pdf Liquidity, Markets and Trading in Action This textbook addresses four standard business school subjects: microeconomics, macroeconomics, finance and information systems as they relate to trading, liquidity, and market structure. https://www.subjectfinder.com/category/economics/Liquidity-Markets-and-Trading-in-Action.pdf Fundamentals of Business, 4th edition This book covers teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees and technology in business. https://www.subjectfinder.com/category/business/Fundamentals-of-Business-4th-Edition.pdf Designing Sustainable Technologies, Products and Policies This book provides insight into the implementation of Life Cycle approaches along the entire business value chain, supporting environmental, social and economic sustainability development of industrial technologies, products, services. and policies https://www.subjectfinder.com/category/economics/Designing-Sustainable-Technologies-Products-and-Policies.pdf Innovations in Derivatives Markets This book presents 20 peer-reviewed chapters on current aspects of derivatives markets and derivative pricing, Modeling counterparty credit risk and hedging in fixed-income markets and multi-curve interest-rate modeling. https://www.subjectfinder.com/category/business/Innovations-in-Derivatives-Markets.pdf Strategic Management - 2nd Edition This open source textbook is derived from many sources, initially from the Principles of Management by Carpenter, Bauer, and Erdogan, but there is abundant new content as well. https://subjectfinder.com/category/business/Strategic-Management-2nd-Edition.pdf eMarketing: The Essential Guide to Marketing in a Digital World - 7th Edition This textbook explores the latest trends and developments in marketing structures where consumer experience continue to influence all strategic marketing decisions, while technology and data-driven insights fuel decision-making to accelerate results. https://www.subjectfinder.com/category/business/eMarketing-the-Essential-Guide-to-Marketing-in-a-Digital-World.pdf Business Plan Development Guide This textbook and its accompanying spreadsheet templates were designed with and for students wanting a practical and easy-to-follow guide for developing a business plan explaining what to do and demonstrates how to do it. https://www.subjectfinder.com/category/business/Business-Plan-Development-Guide.pdf eMarketing This textbook is intended for third and fourth year marketing students and draws on both academic theory and practical experience. The book offers students information that is applicable to the eMarket industry by using examples that are easily relatable. https://www.subjectfinder.com/category/business/eMarketing.pdf Electronic Commerce This book is written both for practitioners and business students. Managers wishing to understand how electronic commerce is revolutionizing business will find that our comprehensive coverage of essential business issues (e.g., pricing and distribution). https://www.subjectfinder.com/category/business/Electronic-Commerce.pdf |
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